DJ Music

As a DJ part pf your challenge is to get exposure, to increase the awareness and gain a following. If you’ve got no PR then you’ll struggle to get bookings and a fan base, with out that you’ll be hard pressed to get onto the DJ circuit.

Preliminary:

first you’ll want to prepare a CV outlining your DJ experience, the type of music you play and the kind of gigs you’d like to play, you’ll want to highlight any previous gigs and any Pr you have had. Don’t forget to include your contact information.

Get some business cards made with your contact information, carry these around with you.

Now, you want to focus on making a Demo mix tape of music, try to show the full breadth of your skills and music tastes. You might want to consider making different mix tapes for different gigs.

Now, you also want to create an online following, this is the cheapest and most efficient way of getting your name and music out there and as a DJ this can be an invaluable asset.

Offline DJ promotion:

First get you CV, coversheet,website, sample mixes, and photos together first, its worth spending a little time and making this personal to each company/ or DJ agency you approach.

You want to make flyers and place these in locations where people who might be interested in you DJ service, make business cards and leaflets leave tehm at cafes, shops and of course DJ record shops. Make sure you build relationships with other DJs, and promoters on the scene on your nights out and try and be cool and approachable. Start small and don’t expect massive DJ gigs to begin with. Make stickers of your website and stick them around the place, and obviously, get your mates to give you shouts a props to all their friends.

Online DJ Promotion: 

The Internet has been a  godsend for smaller DJs and DJ music, which would otherwise have been obscured by big labels and  corporate giants, it has meant the a DJ starting out has a chance to be heard and build a following based in his style of DJing and music tastes.

First you want to create a Facebook profile, and a Facebook group, next you want to create a Myspace profile and use a friend adder to add friends, Lilly Allen, used this to great effect to get a strong following, and as a DJ it allows you to add music to your profile.

DJ-music.org.uk, provide a website building service that will provide you with a website, email and blog, as well as webhosting, having a website and blog as well as a custom email helps to give a professional feel that can help when it comes to DJing as a business.

On your site, you’ll want to have information about your next gigs, booking forms, contact information, as well as news about your DJing, you can choose to add clips of your DJing and music to the site which will help give fans a taste of what your working on.

In addition to this creating a prescience on industry forums and sites will again help to boost your name as a DJ.

Publicty for a DJ is very important esepcially if you plan on taking your DJing from hte bed room to the club room, as such there are several ways of getting a name for ourself as a DJ, which don’t require loads of capital and investment. Try and be original and remember, all the publicity in the world won’t make you a better DJ, focus on DJing music and getting good at that, then focus on building a name for yourself.

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